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Responsible Business

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Thoughtful Choices for a Better Future

Our aim is to build the strongest and healthiest diversified retail group with the best long-term prospects on the continent of Africa. We believe that being socially and environmentally responsible is fundamental to achieving this and creating long-term stakeholder value.

Supplier Development

Supporting local manufacturers  and increasing procurement linkages for new and existing small businesses to be able them to sustainably trade with Massmart is a priority for us.


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Environmental Sustainability

Our sustainability programmes benefit from being integrated with Walmart’s global sustainability efforts that prioritise people and the planet. They are also designed to address issues specific to our local conditions. This responsible approach to business has allowed us to meaningfully contribute to the United Nations Sustainable Development Goals, including:

 2. Zero Hunger

 3. Good Health and Wellbeing

 4. Quality Education

 5. Gender Equality

 6. Clean Water and Sanitation

 7. Affordable and Clean Energy

 8. Decent Work and Economic Growth

 9. Industry, Innovation and Infrastructure

10. Reduced Inequalities

12. Responsible Consumption and Production

14. Life Below Water

15. Life on Land

16. Peace, Justice and Strong Institutions

17. Partnerships for the Goals

Social Responsibility

At the heart of our social sustainability approach is a desire to support the communities where our associates and customers live and in which we operate. We do this by providing emergency relief when disasters strike, relieving hunger through food donations and supporting early childhood development in underserved communities.


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